who we are
MANTRA | To bring a fresh perspective, passion and an innovative approach to the project table resulting in distinctive storytelling experiences.
Shellée M. Haynesworth, an award-winning multimedia maker, brand builder, content creator and storyteller is the owner and lead creative force of Indigo Creative Works. Her creative and storytelling experience has moved between the intersections of arts and culture, education, humanities, social justice and multicultural engagement. As a storyteller, her focus has been to examine the African Diaspora and shed light on the “untold” human stories and “hidden” contributions of African American and Latino changemakers in history, social justice, arts, culture and humanities. Shellée firmly believes, “Creativity can have powerful and transformative effects — on people, community, culture and causes.”
Throughout her more than 20+ year career, she has produced documentaries, multicultural and digital media projects for clients such as USAID, U.S. Department of Education, Smithsonian Institution, Gates Foundation, PBS, NBC, Black Entertainment Television, TV One, HBO/Time Warner, and King World Entertainment, among others. Some of her documentary and broadcast credits include Latino Voices: Art & Culture (PBS/Smithsonian), The HistoryMakers: An Evening with Quincy Jones (PBS), Latino Music Greats (National TV Syndication), Women’s Land Rights: A Ripple Effect (USAID/Gates Foundation) and A Tribute to Madiba: Nelson Mandela Special (TV One/News One Now), among others.
Her latest multi-platform endeavor, “Black Broadway on U: A Transmedia Project” examines and preserves at the intersection of technology and cultural storytelling techniques; the under-told story of D.C.’s black historic U Street Corridor once known as “Black Broadway.” A multi-generational Washingtonian, Haynesworth is very passionate about preserving the black history and cultural legacy of this storied community, which is very near and dear to her and was once a very important crossroad for her family in the early 20th century. Recent Feature: National Trust for Historic Preservation’s Saving Places, “Who Tells Your Story: U Street’s African-American Legacy in D.C.
She is the recipient of several top industry awards and was nominated for a local Emmy Award in 2013 for “The Sound: A Chuck Brown Tribute.” She is an active member of the Producers Guild of America, Women in Film and Video (WIFV) and currently serves on WIFV’s Advisory Board in D.C. She is an alum of University of Maryland at College Park and die-hard Terrapin sports fan, where she earned a B.S. in Broadcast Journalism, Minor in Radio, Television and Film.